For trades that go to the customer

Book more jobs.
Stop juggling 4 apps.

Website, online booking, card payments, scheduling, your own domain — set up under your business name and wired together so they actually talk. One bill instead of 4.

Starts at $99/moSetup includedBuilt in SW Washington
Forest Hukill
Hi, I’m Forest.
Built it. Hosts it. Answers the phone.

I build it, host it, and run it. When something needs to change — a new service, a price tweak, a broken thing — you email or call me, not a help desk.

Call me directly
(360) 818-4508
forest@foresthukill.com
01The problem

You’re paying for software that doesn’t talk to itself.

Most service business owners stitch together a website, a booking tool, a payment processor, and a calendar — one app at a time. Then they spend the rest of the month making them play nice.

$150–250/mo
spent across Wix, Jobber, and Calendly — before any of it talks to each other
4 logins
one for every tool, plus a separate flow for every customer touchpoint
8+ hours / wk
spent reconciling bookings, payments, reminders, and customer notes by hand
Zero handoff
when you want to switch, your data is locked across 4 different platforms
02Built for

The trades that go to the customer.

If you go to your customers instead of the other way around, the same stack works. Different trade, same stack.

Detailer washing a car
Mobile detailers

Lose 2–3 leads a week to calls you can’t answer mid-detail. Online booking catches them.

Landscaper mowing a lawn
Landscapers

Inbox stacked with quote-request emails. Show your real open days; let customers book direct.

Handyman with tools
Handymen

Quoting 30 jobs to land 10. The form qualifies leads before they land on your phone.

Mechanic working on a car
Mobile mechanics

Customer wants Tuesday morning, you’re already booked. Show real openings; they pick a slot you can keep.

Recent build

Mobile detailing, Portland.

One of the trades from the grid above — shipped, live, and running on this exact stack.

Portland Detailing Here I Come — mobile detailing in Portland Metro
Latest build
Portland Detailing Here I Come
Portland Metro

Done For You tier — site, online booking, card payments, scheduling, and custom domain, all live under his business.

See live
03What you get

Everything in one place. Set up by one person.

The full operating stack for a service business — not a checklist of features, just the things you actually use every day.

Custom website

Built around your business name, your photos, your services. Hosted on your own domain, not a subdomain.

Admin dashboard

One screen for bookings, customers, revenue, and schedule. Designed to use on your phone between jobs.

Online booking

Customers book in 30 seconds, no app required. Works from your site, a text link, or a Google search.

Scheduling + Calendar sync

Two-way Google Calendar sync. Buffer time, blackout dates, double-booking prevention, all built in.

Card payments

Tap-to-pay link via text. 2.9% + 30¢ per transaction. Next-day deposit straight to your bank.

Customer history

Every booking, payment, note, and message in one place. Repeat customers know you remember them.

04What you see every day

One dashboard. Built for between-jobs glances.

Bookings, revenue, schedule, customers — at a glance. No spreadsheets, no tab juggling.

yourbusiness.com/dashboard
Operator dashboard — sidebar nav, quick actions, analytics, schedule, and customer overview at a glance
The same dashboard on mobile — designed for between-jobs glances
05The process

From first call to launch in 1–3 weeks.

01

Free 15-min call

We figure out what you actually need. I look at what you’re paying now and tell you straight if I’m a fit. No pitch, no contract.

02

I build your site

Real photos, real copy, your own domain. Timing depends on getting me your brand basics — logo (even rough), a color or two, services, hours. Most sites live in 5–10 business days once those are in hand; Done For You can take 10–14 with revision rounds.

03

Launch + walkthrough

I show you how to update prices, see bookings, and run your day from the dashboard. 30 minutes, recorded so you can rewatch.

04

Ongoing

Email me when you need anything — new service, price change, broken thing, idea. No tickets. No help desk.

06Compare

Side-by-side, no spin.

What it actually costs and what you actually get, across the three options most service businesses are choosing between.

DIY tool stack
Wix + Jobber + Stripe + Calendly
  • Monthly cost$150–250 + Stripe 2.9% + 30¢
  • Logins to remember4
  • Custom domainYes — you set it up
  • Setup timeYou. Weeks of stitching.
  • SupportNobody. You troubleshoot.
  • If you leaveData scattered across 4 tools
Big-name SaaS
Jobber, Housecall Pro, Square Appointments
  • Monthly cost$50–200 + their transaction fees
  • Logins to remember1
  • Custom domainAdd-on or not at all
  • Setup timeYou. Days.
  • SupportTickets, tier-1 scripts
  • If you leaveExport, but their format
You’re looking at it
Forest Hukill
One-person web shop
  • Monthly cost$99–299 + Stripe 2.9% + 30¢ (never marked up)
  • Logins to remember1
  • Custom domainIncluded on every tier
  • Setup timeI do it. 5–14 business days (tier-dependent).
  • SupportYou text or call me directly
  • If you leaveDomain + data export, clean
07Pricing

Setup included. 9-month minimum.

DIY tool stack: $150–250/month, set up by you. Mine: starts at $99/month, set up by me. Calendar sync and image hosting baked in; SMS reminders ship as soon as carrier registration clears, no charge for the gap. Stripe charges 2.9% + 30¢ per payment — deducted by Stripe straight from the transaction. I never see it, don’t mark it up. Sales tax runs through Stripe Tax — your customers pay it, your state collects it. Same deal: I don’t touch it.

FOUNDING 10

I'm taking on 10 founding clients at a lifetime-locked rate — full Done For You scope, setup included. Book a call to claim one.

Book a call

Get Online

$99/mo
+ 2.9% + 30¢ per transaction (Stripe, never marked up)

Real site + bookings + payments, fully set up.

  • Branded website on your own domain
  • Standard domain registration included (up to $25/yr — premium names quoted separately)
  • Online booking
  • Card payments (Stripe)
  • Customer database
  • Email support, 3 business days
Run Your Business (+$80/mo) adds Google Calendar sync, SMS reminders, and copy I write for you.
Book a call
Most popular

Run Your Business

$179/mo
+ 2.9% + 30¢ per transaction (Stripe, never marked up)

Everything you need to run jobs end-to-end.

  • Everything in Get Online
  • Scheduling + Google Calendar sync
  • SMS reminders— in development
  • I write your copy
  • Priority email, 1 business day
Done For You (+$120/mo) adds photo cleanup, branded emails, and same-day support.
Book a call

Done For You

$299/mo
+ 2.9% + 30¢ per transaction (Stripe, never marked up)

I run the operations side. You run the jobs.

  • Everything in Run Your Business
  • I clean up and crop your existing photos
  • Branded emails
  • Branded SMS sender— in development
  • Up to 4 hours of monthly updates
  • Same-day support
Book a call
08The story

Why I built this.

Twenty years on the railroad as a signalman — three on the line, seven as a maintainer, ten running crews as a signal construction foreman. I spent most of those years working around software that didn’t quite fit — dispatch tools, timekeeping apps, scheduling boards. So when I built this, I built the version I always wanted.

Tradespeople need two things: software that works, and a real person on the other end when it doesn’t. No tickets. No tier-1 support reading from a script. That’s the whole reason this exists.

Union Pacific20 yearsSignalman → Maintainer → Foreman
09Common questions

Things people ask me first.

I already have a website (Wix, Squarespace, GoDaddy).

Most of those collect contact-form submissions and call it a day. This takes real bookings, runs payments, syncs to your calendar, and sends customer reminders — all under your own domain. If you have a domain you like, we point it. The old site goes away.

I’m not technical. Can I actually run this?

I set it up. You learn the dashboard in a 30-minute walkthrough — recorded so you can rewatch. Day-to-day you’re glancing at bookings on your phone between jobs. Anything weird, you call or email me directly — no tickets, no script-reading agents. Response time depends on your plan: 3 business days on Get Online, 1 business day on Run Your Business, same-day on Done For You.

Why not just use Jobber, Housecall Pro, or Square Appointments?

Those are good tools at what they do. None of them give you a real website on your own domain — you end up paying them plus a separate site plus hosting. I bundle the whole stack so you have one bill, one login, and one phone number when something needs changing.

What happens if I want to leave?

Your domain stays yours. Customer data exports clean — bookings, payments, contact info, the works. No exit fees, no holding it hostage. The 9-month minimum is just so I’m not eating setup costs on someone who bails in week three.

How fast can I launch?

Depends on tier and how fast I get your brand basics. I need something to go off of — at minimum a logo (even a sketch or just type + a color), business name, services, hours, and a handful of phone photos. From there: Get Online ~5 business days, Run Your Business 7–10, Done For You 10–14. Most of that is me building; you spend 1–2 hour chunks reviewing copy and confirming photos. If you’re in a rush for a specific date, tell me on the call so I can plan around it.

I don’t have professional photos. Will my site look bad?

Phone photos are fine — most of the trades sites I admire are shot on a phone. I’ll work with what you have. The Done For You tier ($299/mo) also includes me cleaning up and cropping the photos you already have. I don’t buy stock images — your business deserves real shots from your actual work.

Are you only working with Pacific Northwest clients?

I’m based in SW Washington, but I take clients anywhere in the US. The discovery call, copy review, dashboard walkthrough, and ongoing updates all run remote — Google Meet, email, text. I just need real photos of your work, your services and pricing, and you on the kickoff call.

10Book your call

15 minutes. No pitch. No contract.

Pick a time below and you’ll get a confirmation email with a calendar invite and a Google Meet link the moment you submit.

On the call we’ll
  • Look at what you’re paying now and what’s actually working.
  • Figure out what makes sense — your tier, your timeline, your scope.
  • Decide if I’m a fit. If not, no hard feelings.
Or call me: (360) 818-4508
Pick a timeTimes in your time

Pick a date first to see available times.

I’ll confirm or suggest alternate times.